How Charlie Chang Runs 6 Different YouTube Channels and a SaaS Company

Charlie Chang is a 31-year-old entrepreneur from Southern California who has built a media empire, collectively bringing in over $2.4 million a year. In this article, we will delve into how he achieved this success, his background, and the monetization strategy he uses.

Introduction to Charlie Chang

Introduction to Charlie Chang Charlie Chang makes $200,000 a month with six different YouTube channels, despite being an introvert. He started his journey making $0 for months, but after learning a secret, he created a video that changed everything.

Background and Early Life

Charlie grew up in a non-entrepreneurial household, with parents who wanted him to become a doctor. However, after college, he couldn't find a job and started doing work for himself. He has done various side hustles, including photography, video production, modeling, acting, and even started a clothing brand and a marketing agency.

The Turning Point

The turning point in Charlie Chang's career In 2020, Charlie's YouTube channel started taking off, and he made $750 in one single day from AdSense. This was the turning point in his career, and he began to focus on creating content that people were searching for.

Monetization Strategy

Charlie's main channel, "Charlie Chang," has 1.1 million subscribers, and he also has other channels, including "SARP Wise" and "The Charlie Chang Show." Most of his money is made through affiliate marketing, which accounts for 50-55% of his revenue. He also does brand sponsorships and AdSense, which account for 20-25% each.

Getting Good at YouTube

Tips for getting good at YouTube Charlie advises that it takes one to two years to get good at YouTube. He emphasizes the importance of presenting information in a way that makes people want to stay and understand. He also advises improving production quality, camera, audio, and storytelling.

Making Great Videos

Tips for making great videos Charlie focuses on making videos that people are searching for, rather than just making viral videos. He also creates evergreen SEO content, such as "how to invest in stocks," which is something people are actively searching for.

Tools and Software

Charlie uses various tools and software to run his business, including ClickUp, Frame.io, and Slack. He also uses AI tools to help with content production and make it more efficient.

Financials

Charlie Chang's financials Charlie has a team of 26 people, and the cost to run the team is about $225,000 a month. He also has a staffing company, which is a low six-figure company, but he is putting most of his energy into growing it.

Advice for Entrepreneurs

Charlie advises entrepreneurs to surround themselves with content and people who are doing what they want to do. He also advises learning a high-value skill and not trying to do everything themselves. He emphasizes the importance of speed and trying new things, rather than overanalyzing and being stuck in analysis paralysis.

Conclusion

Charlie Chang's story is an inspiring example of how entrepreneurship can lead to success and financial freedom. By following his advice and tips, entrepreneurs can increase their chances of success and build a lifestyle business that brings them joy and fulfillment.